Emails and hashtags and websites oh my! With so many different channels online, it's hard to know what, if anything, your company needs for its online presence. Use the questions below to figure out if you REALLY need to pursue digital marketing.
This is highly unlikely. Google receives 5.6 billion searches every single day and Facebook has 2.3 billion monthly active users. That represents a large chunk of the global population that is active online on channels you can use to your advantage. By figuring out where your customers are online, you can create marketing strategies that speak directly to them.
Does this sound like you? You and your team have every minute of the workday spent making profits for the company AND there is no one else in the world who can join your team to start growing profits.
If that doesn't sound like you, then there is always room to grow. You shouldn't settle for good enough when you have a real possibility to expand and grow your company.
Simply put, if there are still customers you haven't reached, there are things you can and should be doing online to reach them. As long as you can keep a positive return on investment for your online leads, there should be no limit to the number of customers you attain online.
Nurturing current and previous clients ensure they become repeat customers is one of the most important things a digital marketer can do. According to Outbound Engine, acquiring a new client can cost 5 times more than retaining current customers. If you're losing too many customers to time, there are digital channels that you can utilize to keep them engaged.
If you answered "no" to any of these questions, then there is a digital strategy that can help you grow your business. It does not matter if you are B2B or B2C, there are options for you.
Chances are, your customers are already online looking for exactly what you have to offer. With a little strategic thinking, you can tap into that base of potential clients and turn them into loyal customers.
Ready to find out your online potential? Fill out the form below to get started today!